LaMonica FIne Foods
With a history dating back more than a century, LaMonica Fine Foods has plenty of story to tell. When they came to us for a refreshed digital presence, the goal was to bring the brand into a new era while staying true to the history and reputation they’ve built over generations. We worked with LaMonica to create an updated look across both packaging and digital, building a more cohesive brand experience from the shelf to the screen.
Packaging Design
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Website
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Photography
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Packaging Design 〰️ Website 〰️ Photography 〰️
Before diving into the website, our team refreshed LaMonica’s packaging with a more modern look designed to stand out while still feeling unmistakably LaMonica. The updated packaging helped establish a visual direction that we could carry into the brand’s new digital presence. Using the refreshed packaging as inspiration, we brought the same colors, visual elements, and personality into the website, creating a consistent experience wherever customers encounter the brand.
We always love the opportunity to show off a brand re-Fresh with a comprehensive photoshoot. The clean cut, timeless style of the photos allowed us to convey the visual through lines of the new packaging design while also providing the website with a consistent style.
By keeping the pipeline of work in a closed loop within Fresh Creative Studios (packaging design -> photography -> website build), we were able to create certain efficiencies that would otherwise get lost in the mix when bouncing around to different agencies. This also created a more affordable path to a brand new website for our new favorite family-owned canned clam company.
Next, we designed and developed a completely refreshed website on Shopify, giving LaMonica a modern digital home that balances its long-standing history with a fresh, approachable feel. From the homepage and core brand pages to individual product pages, every part of the site was thoughtfully designed to make exploring LaMonica simple and engaging. Updated layouts, streamlined navigation, and a mobile-friendly experience help customers easily discover products, learn more about the company, and dive into the story behind the brand.
With Shopify powering the site, we built an integrated e-commerce experience that makes discovering and shopping LaMonica products simple. Individual product pages give every item its moment in the spotlight, with plenty of room for product imagery, details, and everything customers need before hitting “add to cart.”
